A minor difference between my bottle and the bottle pictured here. The top where it reads "Belize Travellers" is replaced with a self-promoted winner of gold awards.
It's a light amber color both in the bottle and in the glass. It has a very pleasant fragrance hinting of toffee and caramel. Kind of sweet in flavor but exhibits a bit of oak astringency due to it being a relatively young rum. Allow it to age for a few more years and I expect it would be quite better.
Overall a good mixing rum workable in all sorts of cocktails and Coke Zeros but nothing really remarkable about it.